Guides
Deep dives
Anatomy of a Distribution: Ethena Liquid Leverage
A step-by-step breakdown of the configuration behind Ethena's Liquid Leverage on Aave, and how each piece turns one simple user action into a precise, fair payout.8 min
Getting started
How a Merkl campaign is built: understanding the configuration
Learn how every Merkl campaign is built from a configuration, with its two layers: standard fields and structured inputs, explained simply.7 min
Tokenized finance
Distribute dividends onchain with Merkl
Merkl is the onchain paying agent for tokenized funds, treasuries, and equities. Send a budget, define the rules, and Merkl handles the payout.1 min
Stablecoin
Distribute yield with Merkl
How to redirect your reserve-generated yield to DeFi users without depleting your treasury4 min
Earn product
Earn product incentives: which distribution model is right for you?
How Merkl enables wallets, exchanges and web3 teams to launch and distribute rewards efficiently for Earn products4 min
Getting started
Keep custody of your tokens with token wrappers
Run Merkl campaigns without ever transferring your reward tokens — Merkl is just the distribution infrastructure, you stay in control of the funds2 min
Getting started
How to run incentive campaigns that actually work
Proven tips and recommendations based on our experience running the biggest and most successful incentive campaigns, from goal-setting and budget sizing to liquidity retention7 min
Stablecoin
Why your stablecoin needs Merkl
Merkl is the leading stablecoin yield distribution infrastructure. We empower stablecoin issuers to redistribute their reserve yield to their users across any DeFi venue.1 min
Getting started
What budget should you set for your campaign?
How to size your reward budget, benchmark APRs, and iterate toward an efficient incentive campaign on Merkl2 min
Getting started
Testing your campaign before going live
Run test campaigns using aglaMerkl tokens to validate distribution and metrics before going live2 min
Getting started
Your first campaign
Step-by-step guide to launching your first incentive campaign on Merkl2 min