Guides

Best practices and practical tips for creating high-impact incentive campaigns
Distribute dividends onchain with Merkl
Tokenized finance

Distribute dividends onchain with Merkl

Merkl is the onchain paying agent for tokenized funds, treasuries, and equities. Send a budget, define the rules, and Merkl handles the payout.
1 min
Keep custody of your tokens with token wrappers
Getting started

Keep custody of your tokens with token wrappers

Run Merkl campaigns without ever transferring your reward tokens — Merkl is just the distribution infrastructure, you stay in control of the funds
2 min
Distribute yield with Merkl
Stablecoin

Distribute yield with Merkl

How to redirect your reserve-generated yield to DeFi users without depleting your treasury
4 min
Earn product incentives: which distribution model is right for you?
Earn product

Earn product incentives: which distribution model is right for you?

How Merkl enables wallets, exchanges and web3 teams to launch and distribute rewards efficiently for Earn products
4 min
How to run incentive campaigns that actually work
Getting started

How to run incentive campaigns that actually work

Proven tips and recommendations based on our experience running the biggest and most successful incentive campaigns, from goal-setting and budget sizing to liquidity retention
7 min
Why your stablecoin needs Merkl
Stablecoin

Why your stablecoin needs Merkl

Merkl is the leading stablecoin yield distribution infrastructure. We empower stablecoin issuers to redistribute their reserve yield to their users across any DeFi venue.
1 min
What budget should you set for your campaign?
Getting started

What budget should you set for your campaign?

How to size your reward budget, benchmark APRs, and iterate toward an efficient incentive campaign on Merkl
2 min
Testing your campaign before going live
Getting started

Testing your campaign before going live

Run test campaigns using aglaMerkl tokens to validate distribution and metrics before going live
2 min
Your first campaign
Getting started

Your first campaign

Step-by-step guide to launching your first incentive campaign on Merkl
2 min

Want to go deeper?

Explore the technical documentation to understand how Merkl works under the hood.